Introducing Brilliant's Sustainability Scorecard: An Industry First!
With Earth Day in the rearview mirror, you’ve probably heard the word “sustainability” more times than you can shake an upcycled stick at. But it’s more than just a buzzword to us, which is why we're excited to share our latest development: The Sustainability Scorecard for Corporate Gifting! Join us as we dive in, and take a look at some of the other ways we’re helping our clients minimize their ecological footprint.
Pioneering the Way with Our Sustainability Scorecard
We work with thousands of suppliers around the globe, from big retail brands, to small batch purveyors. Choosing sustainable suppliers is a crucial step in our journey towards a greener future, which is why we've developed our very own Sustainability Scorecard for Corporate Gifting. This groundbreaking tool rates our products on a scale of 1 to 10, focusing on three key criteria to ensure their relative sustainability. We are proud to be the first in our industry to introduce such a comprehensive and transparent evaluation system.
- Materials and Process: We delve deep into what makes up each product, examining the materials used and the processes involved in its creation. We assess the use of synthetic fabrics, chemical dyes, non-recyclable plastics, VOC’s, heavy metals, and more, for a rating that reflects the eco-friendliness of these components overall.
- Durability and Longevity: Sustainability isn't just about what's made; it's about how long it lasts and what happens when its useful life ends. We assess each product's durability, recyclability, and the company’s involvement in end-of-life management, ensuring we account for its entire lifecycle.
- Supplier Commitment: When it comes to sustainability actions speak louder than words, which is why we've added additional layers to our scorecard to evaluate product manufactures in their sustainability practices, certifications, and transparency in their initiatives.
As you can imagine, this scoring process requires quite a bit of extra time and effort on our end, but we believe this transparency is an essential part of empowering our clients to make informed, eco-conscious choices. While not every single one of our products and suppliers have been scored yet (there are tens of thousands), we have shortlisted many of our ‘Sustainability Stars’ which have scored an 8+ to receive our eco-friendly stamp of approval.
Tech-Savvy Solutions
In addition to thinking about the sustainability of individual products or suppliers, we’ve given a lot of thought about how our tech can enable a more sustainable future. One of the most significant contributors to gift-related waste is the mismatch between the gift and the recipient's preferences or needs. Brilliant's Preferred Gift tool revolutionizes this dynamic by putting the power of choice directly into the hands of the recipient. Gone are the days of receiving generic gifts that miss the mark. With Brilliant's platform, recipients have the freedom to choose their own gift, pre-select their size, or even opt out altogether, reducing waste upfront. By putting choice in the hands of the receiver, Brilliant minimizes the likelihood of wasteful, unwanted gifts (like that XXL sweatshirt that’s been sitting in the back of your closet since 2015).
Getting Our Ship Together
Shipping items around the world results in millions of tons of carbon emissions annually, with packaging waste making up a significant portion of this environmental burden. At Brilliant, we're committed to changing that narrative. With our partnership with EasyPost, every shipment you send through us is 100% carbon-neutral. Plus, with our global shipping facilities strategically located across the globe, we offer the flexibility to ship locally instead of internationally, further reducing shipping emissions and minimizing transit times. For our clients, this means that not only are you minimizing your company's carbon footprint, but you're also creating opportunities to support local businesses and artisans.
Charting a New Course Towards Sustainable Corporate Gifting
All in all, these are just a few ways we’re helping lead our clients to more sustainable choices. We recognize that corporate gifting, if executed carelessly, can contribute to the global waste crisis. That's why we're taking proactive steps to make a difference in our own business practices, and for our clients. Join us as we pave the way for a more sustainable future in the corporate gifting industry!