Kirkland & Ellis, a renowned law firm headquartered in Chicago, IL, sought to enhance its client engagement efforts by hosting a Summer Kickoff Cocktail Party for some of its private equity clients.The Business Development Team reached out to Brilliant after being impressed by the company’s Summer Lookbook, seeking creative gifting solutions to complement their “Italian Summer Cocktail Party” theme.
With the “Italian Summer Cocktail Party” theme in mind, Kirkland & Ellis sought an expert partner who could bring their vision to life. The challenge was finding a full-service creative partner capable of managing product curation, branding, design, and event execution, all under one roof (enter Brilliant). The project involved a diverse range of table items, giveaways, and event enhancements designed to ‘wow’ their private equity clients - and they needed a partner they could trust to deliver.
Leveraging the theme and vision provided by Kirkland & Ellis, Brilliant curated a tailored lookbook featuring products and designs that perfectly fit the bill. Brilliant crafted a selection of gifts tailored to evoke the essence of a vibrant Italian summer celebration, with the party invitation design reimagined across various products for a cohesive feel.
Attendees were treated to an array of items designed for fun under the sun. From playful table extras like disposable cameras to capture cherished moments or mini cornhole games for igniting friendly competition, each item added a touch of excitement to the event. Practical yet stylishly branded gifts such as the Yeti Slim Can Colsters, sunglasses paired with a Croakies, clip keychain sunscreen, and neoprene beverage Koozies ensured guests stayed cool and refreshed throughout the festivities. Completing the package were premium take home gifts that included a versatile cross-body bag and leather bottle opener keychains, offering both utility and style to recipients.
The Summer Kickoff Cocktail Party was a resounding success, with 180 attendees enjoying a diverse range of branded products tailored to the theme. The event featured 12 different products, each contributing to the overall ambiance and engagement of the party. As a result of the event’s success, Kirkland & Ellis has continued to collaborate with Brilliant to support other teams throughout the firm, further solidifying the partnership and enhancing client engagement efforts.
